It’s finally almost here! After a year’s delay due to the global coronavirus pandemic, the Tokyo Olympic Games are scheduled to commence on July 23, 2021. Our ace correspondent Jillian Tangen has the scoop on how nations including USA, Japan and Canada have tapped a top fashion designer in the rivalry for the best team uniforms in the Tokyo Olympics 2021. You may be surprised at the chic ways in which these beloved designers are going for the gold this year.
top fashion designer uniforms are the norm at the Tokyo Olympics 2021
In just a few short weeks, the Tokyo Olympics will finally kick off after being postponed due to the Covid-19 pandemic.
The USA, Japan and Canada have tapped a top fashion designer for the best team uniforms in the Tokyo Olympics 2021.
While people around the world tune in to see whether their countries’ best athletes take home gold, silver or bronze, at every ceremony and event, there’s a fashion Olympics going on, too. Some athletes will be sporting attire far more chic than just a tracksuit with their country’s flag.
Why? Because some of the world’s best designers created on-trend stylish team uniforms for countries like the United States and Canada.
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Who will they be wearing? And more importantly, how can you get some to support your favorite team? From the United States’ preppy Ralph Lauren polos to Telfar Clemen’s complete new athleticwear line for Team Liberia, we thought it would be fun to check it all out.
Here’s what some of the star Olympic athletes will be wearing as uniforms in Tokyo.
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The competition for Best uniform from a fashion designer at the Tokyo Olympics 2021
1. united states
Ralph Lauren has long been the official outfitter of the United States Olympic team. And once again, the designer is back to clothe the country for the summer’s biggest sporting event. While we can’t yet view the entire look book, we can see the outfits for the closing ceremonies crafted by this iconic American brand.
nations including USA, Japan and Canada have tapped a top fashion designer in the rivalry for the best team uniforms in the Tokyo Olympics 2021.
The look consists of classic white jeans and a white polo shirt with a collar tipped in red and navy. There’s a red, white, and blue ribbon belt. Each athlete will top it with a white and navy windbreaker. Want to get in on the team spirit? You can purchase the closing ceremony look and more for yourself on the Ralph Lauren website.
nations including USA, Japan and Canada have tapped a top fashion designer in the rivalry for the best team uniforms in the Tokyo Olympics 2021.
Underneath those preppy polo’s, Kim Kardashian West’s shapewear brand Skims will be the first ever official supplier of undergarments, loungewear and pajamas for Team USA. The womenswear collection features sports bras, shirts, vests, cycle shorts and high-waisted briefs. They’re printed with American flags, the five Olympic rings and Team USA branding. And will, of course, soon be available for limited purchase.
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2. canada
While Team USA opted for a more preppy look, it’s northern neighbors went in a completely different direction. Though Canada is opting for relatively sporty garments for the opening ceremony and medal podiums, it’s the country’s closing ceremony look designed by Hudson Bay and Levi’s that is grabbing everyone’s attention.
nations including USA, Japan and Canada have tapped a top fashion designer in the rivalry for the best team uniforms in the Tokyo Olympics 2021.
Paying tribute to the fashion forward host city, Canada’s Levi’s denim jackets are strewn with graffiti-style writing and “spray-painted” maple leaves. The collar features two symbolic dates. First, 1964 – the year Tokyo first hosted the Olympic Games. Second, 2020 to represent the year the Games were set to take place.
To showcase the friendship between Canada and Japan, the jacket also features “Canada” spelled in Katakana, a Japanese syllabary. The uniform pairs this jacket with a black T-shirt sporting the Maple Leaf set in a metallic gold circle. Athletes will finish the look with white Levi’s jeans, for a playful twist on the oft-maligned “double denim” Canadian tuxedo.
Team Canada fans can shop the full collection at thebay.com.
3. great britain
Team Great Britain will channel the 1960’s spirit at this year’s Olympics. You’ll see them wearing mod-style navy Harrington Jackets with red and white union stripes over a white oxford button-down shirt and light chinos.
The opening and closing ceremony uniforms are by British brand Ben Sherman, currently led by creative director Mark Williams. The brand has replaced Stella McCartney as the official outfitter. She designed team uniforms for both the 2012 and 2016 Olympic Games.
Sherman (who passed away in 1987) launched his clothing line in 1963. The designer is famous for his version of the 1937 G9 Harrington Jacket. The garment become synonymous with 1960’s British fashion, counting Paul Newman and Ryan O’Neal among its fan base.
4. liberia
The Liberian-American Telfar Clemens is the official designer of Liberia’s Olympic uniforms. He’s also the official sponsor of the Liberian National Team. Liberian sprinter Emmanuel Matadi – whose girlfriend is a devotee of Telfar’s “Bushwick Birkin” handbags – gets credit for the partnership. Clemens agreed to design the team uniforms for the Tokyo Olympics. The line includes about 70 pieces, including leggings, unitards, sweats, travel bags and track spikes.
As of now we only have a small glimpse of the Olympic looks via Telfar’s social media. The complete collection will only be revealed once the games officially begin. After which, a limited number of games-inspired pieces will drop on Telfar’s website.
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5. italy
Leave it to Italy to have uniforms designed by none other than Giorgio Armani. Armani, who has designed the country’s uniforms since the 2012 London Games, used his Spring/Summer 2020 show to debut the look.
The EA7 sportswear uniforms include a soft jersey jacket, polo and pants. “Italia” is splashed across the back in typography that pays tribute to Japan. The Italian flag covers the front of the jacket and shirt. But like the national flag of the host country, its rendered in a circle rather than a rectangle.
“Fratelli d’Italia,” or “Brothers of Italy,” is the imprint inside the collar of the jacket. The phrase is from “The Song of Italians,” the country’s national anthem. The full lyrics to the anthem are printed on a tag inside over the image of a traditional Japanese temple.
Sadly, you can’t get the exact same uniform as the team Italy (it’s sold out). But you can get some other team swag. Courtesy of Armani, of course.
The competition for Best uniform from a fashion designer at the Tokyo Olympics 2021
Now you can see why nations including USA, Japan and Canada tapped a top fashion designer for the best team uniforms in the Tokyo Olympics 2021. Who wouldn’t be motivated for peak performance wearing something so chic?
That’s just a handful of the sporty looks we’ll be seeing from the 206 different countries at the Olympics this month in Tokyo. We can’t wait to tune into the Opening Ceremony to see what the other countries have in store!
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Jillian Tangen is the Head of Research at Dandelion Chandelier and a former Senior Research Analyst at McKinsey & Co and Analyst at Shearman & Sterling. She is an avid fan of Nordic design, having owned an independent lifestyle store and sales agency focused on emerging Scandinavian design. Jillian lives in New York and is married with three young children. She loves cross-country skiing, the New York Rangers, reading, travel and discovering new brands.
